As part of our partnership with sports car brand Alpine, we regularly organize track days for our clients. We take a look back at the last event, in late March 2019.

POP and Alpine: a dynamic, sporty partnership

The partnership between our POP business center in Paris and sports car brand Alpine has been going strong for several years now. We have therefore decided to dress an Alpine in our colors and enter it in the Alpine ELF Europa Cup races, which will take place on top European circuits.

To celebrate the partnership, POP took its clients for a sports car driving experience day on a track near Paris.

POP is extremely proud of its partnership with Alpine, the leading French sports car brand.

We share a host of core values: initiative, innovation, French excellence and performance. In this spirit, we decided to share a special experience with our clients, partners and providers by taking them on a sports car driving day.

A day dedicated to adrenaline and sharing new experiences

Throughout the day, POP’s clients were introduced to the world of motor racing. This is a truly physical discipline: you need a strong stomach and a cool head to take on the sharp bends and high speeds. It’s hard on both the body and the mind.

On the day’s menu: 2 new Alpine A110s in POP’s colors, a Ferrari, a Porsche and some dazzling sunshine. Everything we needed for an exceptional day.

Armed with their helmets and a generous dose of composure, the budding racers made the most of this unforgettable experience.

POP and Alpine are delighted to continue introducing car enthusiasts to this thrilling sport.


POP: a premium business center in the heart of Paris

Want you and your team to work in the POP offices? In the heart of the Golden Triangle in Paris’s 8th arrondissement, the main business district, we can provide premium offices and meeting rooms for rent.

We believe in the importance of creating a pleasant professional environment for entrepreneurs, with services and little extras that no other Paris business center offers. Our motor racing experience days are a great example of this.

At work, you will enjoy all the comfort you need: Nespresso coffee machines, mini bar, unlimited phone calls, high-speed internet, a concierge service on hand every day...

In the same category